Your Website needs to have a clear, strong call to action. Inviting people into an engagement step with you is the most necessary part of marketing. And the most important part of digital marketing is having a clear call to action on your Website. What’s a call to action? It’s the words or phrase […]
If you have a legacy site, you might be thinking of rebuilding or redesigning it. Before you get too far into an expensive process, you may be able to keep what you have and improve the results you’re getting from it. Start by asking yourself these key questions: Who is your […]
By Ryan Gravatt, February 26, 2019 When it comes to an email list, you need to look beyond size to determine if your list is healthy. A healthy list provides a good Return on Investment. By that, I mean the outcomes of the actions in your email messages outweigh whatever you spend to send email and […]
