A State-of-the-Art Playbook for Political Campaigns: Meet the Four Types of Voters
At Raconteur Media Company, we conducted a nationwide voter research study before the 2026 election cycle because we wanted to learn what moves voters to make decisions so that we could better inform our clients. In this post we’ll discuss the four types of voters. Our research found four distinct attitudinal segments. We like to […]
A State-of-the-Art Playbook for Political Campaigns: Authenticity and Early Engagement
At Raconteur Media Company, we conducted a nationwide voter research study leading up to the 2026 election cycle. We are calling our research A State-of-the-Art Playbook for Political Campaigns. As a political marketing agency, we serve candidates and issue campaigns. This research aimed to understand voter motivations to better inform our clients, similar to our […]
A State-of-the-Art Playbook for Political Campaigns – An Overview
Approaching the 2026 Election Cycle, we embarked on a custom research project in partnership with independent research firm Audience Audit to discover the truth about voter engagement. Equipped with insights from our research, we elevated our clients’ digital campaigns in the 2026 Texas Republican Primaries to engage voters and help our candidates win. The topics […]
Ryan Gravatt on Podcast with Sherry Sylvester, 9th & Congress Episode 3: Why Conservatives Win in Texas
What Your Campaign Needs To Know About Email Fundraising, An Interview with Digital Strategy Associate Madison Smith
We sat down with Raconteur’s newest team member and Digital Strategy Associate, Madison Smith, and unpacked what you need to know about email fundraising in order for your campaign to reach its fundraising goals. Raconteur Media conducted a poll of statewide Texas voters in May. That polling data shows 35% of these voters want to […]
CEO Ryan Gravatt on 5 Minutes WITH Jamie Sims Podcast
Get a perspective on the strategy behind political digital messaging with CEO Ryan Gravatt. Ryan joined Jamie Sims on two episodes of the 5 Minutes WITH podcast to discuss all things digital campaigning. Listen now! Episode 1: Episode 2: Produced by the WITH/agency. www.thewithagency.com.
Creating a Cutting Edge Digital Campaign- CEO Ryan Gravatt on My Campaign Coach Podcast
Raconteur CEO, Ryan Gravatt, joins the How to Run for Office Podcast by My Campaign Coach. Take a listen as Ryan sits down with the founder of My Campaign Coach, Raz Shafer, to discuss how to create a cutting edge digital campaign. Listen to it below or check it out from the My Campaign Coach […]
The End of Political Ads on Facebook?
Facebook announced yesterday it will make it easier for users to turn off political ads. Starting today for some people and rolling out to everyone in the US over the next few weeks, people will be able to turn off all social issue, electoral or political ads from candidates, Super PACs or other organizations that […]
Our 2020 Pollie Awards
The Association of Political Consultants’ (AAPC) recognized Raconteur Media with four 2020 Pollie Awards. The Pollies are the most prized and sought-after awards in the political communications and public affairs industries. A blind jury of their peers selects AAPC award winners. This year, we were thrilled to walk away with four Pollies! The Pollie […]
The Answers to our Award-Winning Digital Advertising, an Interview with Sr. Digital Director Joseph Resta
Raconteur Media is honored to walk away with four 2020 Pollie Awards from the Association of Political Consultants’ (AAPC). We received a Pollie for our sophisticated blend of digital advertising for client Dr. Anna Allred. We sat down with our Sr. Digital Director, Joseph Resta, and unpacked what it took to build this successful digital […]