Our 2020 Pollie Awards

May 15, 2020

 

The Association of Political Consultants’ (AAPC) recognized Raconteur Media with four 2020 Pollie Awards.

The Pollies are the most prized and sought-after awards in the political communications and public affairs industries.  A blind jury of their peers selects AAPC award winners. This year, we were thrilled to walk away with four Pollies!

The Pollie Awards recognize top achievements in political advertising. See Raconteur’s winning material below.

INTERNET ADVERTISING – SPECIAL ELECTION – LOCAL

We reached an audience of 10,000 voters at an average of 50 times per voter. We increased her name recognition, we made her campaign competitive and reached all the voters in our target audience.

WEBSITE – STATE LEGISLATURE

After launching the website: average session duration increased, number of users increased, number of page views increased, overall usage increased and mobile usage increased on the site.

INTERNET ADVERTISING

We used digital advertising to drive traffic to a website where homeowners could calculate their property tax increase and send a letter to the county commissioners. Our advertising generated more than 2,000 letters opposing the property tax increase.

BEST USE OF A LANDING PAGE FOR DIGITAL FUNDRAISING

We built an audience using modeled data to build an email list, then prospected that list. We built results that the campaign was excited about.

IF YOU WANT TO LEARN MORE ABOUT HOW WE CAN HELP YOU ACHIEVE YOUR GOALS AND WIN BIG, CONTACT US:

 

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