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In case you haven’t read this in the WSJ, Google, Facebook and Twitter are making changes to how political campaigns use these platforms for targeted digital advertising. Fortunately, Raconteur is ahead of the curve, and none of these changes will hamper our efforts for our clients. We continue to deliver targeted ads to voters and…

This is part 3 of 3 blogs posts Past, Present and Future of Political Digital Marketing. You can find part 1 here, Is Your Campaign in the Past? Using old political digital marketing tactics is a sure sign you’re behind the times, and you can find part 2 here, Is Your Campaign Using Modern Political…

This is part 2 of 3 blogs posts Past, Present and Future of Political Digital Marketing. You can find part 1 here, Is Your Campaign in the Past? Using old political digital marketing tactics is a sure sign you’re behind the times. This blog post is going to tell you whether your campaign is using…

This is part 1 of 3 blogs posts: Past, Present and Future of Political Digital Marketing. Is your campaign in the past and using old tactics of political digital marketing? Political campaigns resist tactical evolution, especially if their tactics helped them win, and especially when those perceived tactics have a perceived value of helping them…

Friends, At Raconteur Media, we consider ourselves the luckiest folks in digital marketing because we have friends and clients like you. For 16 years, these relationships have helped us become the agency we are today. The most significant changes to Raconteur Media came in the last 12 months. We had our most successful year ever.…

Social media is alive and well, and only growing in influence. Keeping up with the ever changing and updating trends can seem overwhelming and even a lost cause but there are strategies that will offer peace of mind.   Schedule your posts ahead of time. Block out some time on a weekend or whenever there’s…

In January, Twitter said its users launched more than 500 million Tweets daily. With so many Tweets flying around daily, is it still an effective tool for companies and brands to stay connected with their customers, employees, and business partners? I think the answer is Yes – but only if you’re focusing on your goals…

Your Website needs to have a clear, strong call to action. Inviting people into an engagement step with you is the most necessary part of marketing. And the most important part of digital marketing is having a clear call to action on your Website.   What’s a call to action? It’s the words or phrase…